share time: 2026-06-06 00:31:44
Lin Xiaoxiao, who quit her city job to return to her hometown, aimed to solve the unsold juicy peaches problem but faced two pressures—villagers' doubts and middlemen's underpricing. In desperation, she recalled the century-old intangible cultural heritage fish lanterns left by her grandfather. She built a cold chain warehouse to preserve peaches and integrated fish lantern elements into product packaging and rural cultural tourism, making two-pronged efforts. Not only did she sell the unsold peaches at a high price, but also revived the silent intangible heritage, driving the whole village to get rich together, showing a legendary rural comeback.
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